COLLECTION AND USE OF INFORMATION
Best Wesern Denver Southwest is the sole owner of the information collected on www.bestwesterndenver.com. Best Wesern Denver Southwest collects information from our users at several different points on our Web site.
Upon Initial Interaction With The Site
Once you have visited our web site and accepted our cookie, your ID number is automatically assigned to your computer whenever you surf our web site. Despite the fact that you remain anonymous until you enter personal information in the web site, the ID number allows us to log your session, so that we may better assist you should you need some individualized service or support. Once you enter personal information in the web site, we can associate your ID number with your contact information so we can recognize you on a future visit and provide you with a more personalized experience. However, the cookie alone will never be used as a security measure to access personal information. Access to all personal information will require you to log in.
While Browsing Our Web Site
While browsing our web site, you also provide us with information that doesn’t reveal your personal identity – what pages you visited, for example. We use this aggregated, anonymous data mainly for editorial purposes, but we don’t connect it to any name, address, or other identifying information. For example, our site usage reports show us which pages are most popular and most engaging in terms of time spent on the page. This kind of information is very helpful for identifying in general what visitors to the site find valuable.
If you wish, you may also submit your e-mail address in order to be placed on a subscription list or to receive other information. You will be placed on these lists only by indicating your desire to be included, which is done on the “E-Mail Me” page. In deciding whether or not to join such lists, please note that they are only used for internal purposes – we do not sell or rent our lists to anyone. In the event you choose to join one of our lists, you may request to be removed from the list at any time.
Making a reservation
If you decide you want to make a reservation at our hotel, you will be linked to our reservation service site. Although it appears to be part of our site, the reservation site is in fact operated by partner. We pass your computer ID number on to them, but you remain entirely anonymous to them. You can search for rates and availability at our hotel without providing any personal information.
We will never share any of your personally identifying data with any other party without your express permission, nor use it for unapproved commercial purposes.
We always take the utmost care to ensure that the data we obtain from you is not used in a way that you may be unaware of or not agreeable to. For example, due to the personal nature of the information you give when making a reservation, the reservation system is secure, such that your credit card number is protected. However, there are a few special cases worth noting when you are contemplating giving personal information to us.
It is important to note that any e-mail communication to and from our site is not secure. This is a risk inherent in the use of e-mail. Please be aware of this when requesting information from us by e-mail. We recommend that you do not include any confidential information when using e-mail (for example do not provide credit card numbers). For your protection, our e-mail responses to you will not include any confidential information.
Finally, Best Wesern Denver Southwest cannot expressly warrant the operation of the reservation web site and/or matters relating to its security once you log on, as it is not our site. To be prudent, please be sure to always log off when you are done using the reservation site. Although the site will log off automatically after a short period of inaction, it is best to log off immediately upon completion, since while you are logged on it is easier – while improbable – for someone to attempt to get access to your information.
NOTIFICATION OF CHANGES
Best Western Denver Southwest
3440 South Vance Street
Lakewood, CO 80227